MUJI brand Cricket Flour Crackers

“Save a Cricket, Save the World” with the hot snack that’s out to save the planet.

Snack

MUJI, the brand you know and love for its lineup of coveted everyday essentials. In addition to MUJI’s many well known products, it’s taken the helm against modern problems facing our society. With global concerns for the environment and debate around the future of the world’s food supply, MUJI has taken a new step with the launch of its Cricket Flour Senbei (crackers).
These senbei are made from purely derived cricket flour. It is remarked for its aroma and taste that’s similar to shrimp.
Produced domestically and wholly in Japan, the crackers are made using a cricket flour developed by the esteemed works out of Tokushima University. In addition to the low environmental footprint, the high nutritional content, lower feed and gas emissions incurred highly outweigh the mainstream counterpart of livestock farming.

※Allergy Information: Edible cricket powder may include components or traces of shrimp, crab and other shellfish

Highlights

  • Insect consumption is acclaimed for its high nutritional content, low environmental impact, and is backed by the Food Agriculture Organization of the United Nations.
  • Made using the finest technologies from Tokushima University, a forerunner in the research of insects as food.
  • Made in Japan.
  • A simple, clean-made product without extraneous fillers.

Photos

  • Light, crisp wafers

    Light, crisp wafers

  • Simple and clean packaging

    Simple and clean packaging

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Details

Product name in Japanese
無印良品 コオロギせんべい
Manufacturer
Ryohin Keikaku Co.,Ltd.
Price
190 yen (tax included)
Size
55g
Sales Locations
Muji stores
Official Website
Official Website (Japanese)