10 Shopping Spots You Should Visit in Sendai, Tohoku’s Largest Shopping Town

This shopping center is directly connected to Sendai Station, the largest terminal station in the Tohoku region, served by the Tohoku Shinkansen, JR local lines, the Sendai Subway, and highway buses, and is used by not only commuters and students but also many tourists.
The main building, adjacent to the southwest side of Sendai Station, opened in 1978.
In 2008, “S-PAL II” opened on the second floor area on the north side of Sendai Station, and in 2016, the “East Building,” with six above-ground floors and one basement floor, opened. Together, the complex grew into a large commercial facility with over 300 shops in total.

Sendai PARCO is the only PARCO fashion building in the Tohoku area.
Its 10 floors, with nine above ground and one basement level, feature around 150 shops with a wide variety of offerings, including fashion centered on international brands, shoes and other fashion accessories, shops selling Tohoku crafts, as well as interior goods, food, and daily items.

The largest outlet mall in Tohoku, bringing together around 120 diverse stores including famous domestic and international manufacturers, brands, and select shops.
In addition to shops selling carefully selected items at outlet prices, it also has a full lineup of dining options such as a food court and cafes.

Sendai Izumi Premium Outlets was built within Izumi Park Town, a community created through an urban development project in the 1960s.
Located in the lush, green surroundings of Izumi Park Town, it is also popular with people doing everyday shopping.
The architecture is modeled after a town in the northeastern United States, making it fun to stroll around as well.

A lifestyle-oriented commercial facility with around 80 diverse stores offering everything from fashion and culture to gourmet food.
Located in Izumi Park Town, a new town district developed in Izumi Ward, Sendai City, Miyagi Prefecture, it draws many visitors enjoying shopping and dining together with the neighboring Sendai Izumi Premium Outlets.

A multi-purpose shopping mall located Approx. 15 minutes by car from central Sendai.
Thanks to its convenient location and its role as a gateway to Akiu Onsen and Sakunami Onsen, many people, including tourists, visit it as a stopover point during nearby sightseeing.
One of its features is the large number of stores suited for everyday use, including shops selling kids’ goods and sporting goods.

A museum shop where you can buy books, traditional Tohoku crafts, and handcrafted works.
Inside, you’ll find books related to architecture, design, art, and local culture, along with traditional Tohoku crafts and works by creators. Items related to exhibitions held at Sendai Mediatheque, where the museum shop is located, are also sometimes sold.

The arcade shopping street closest to Sendai Station. From Ekimae-dori, crossing Atago-Uesugi-dori and continuing to the neighboring Clis Road Shopping Street, this shopping street is lined with a wide variety of shops.
With a covered arcade overhead, you can enjoy shopping and strolling comfortably even in bad weather such as rain or snow, or under the blazing sun, and it is also conveniently connected to Sendai Station by the pedestrian deck spreading out from the station’s west exit.

It was established in 1954 as the southern entrance to Tohoku’s first arcade shopping street.
Walking through the arcade decorated with motifs of Date Masamune, his helmet, and Hasekura Tsunenaga, a retainer of the Date clan, brings to mind the lively days when the area was bustling with people as a “movie theater town.”
Bunka Yokocho, extending east from the street, is famous as a nighttime dining district lined with unique establishments.

Marble Road Omachi Shopping Street is one of the arcade shopping streets around Sendai Station.
Once called “Omachi,” it is a historic shopping street that has flourished for over 400 years.
It is lined with many long-established miso shops and souvenir stores selling famous Sendai sweets, along with select shops, variety stores, and many other kinds of shops.
Its distinctive features are the stained glass and organ installed inside the arcade.
Organ performances are held irregularly, so if the timing is right, you can enjoy shopping while listening to live organ music.

Sendai Asaichi Market is conveniently located just a 5-minute walk from Sendai Station. Focusing mainly on fresh local foods from Miyagi, it also has places to eat, so you can fully enjoy Miyagi’s food culture from shopping to dining.
There is also a wide variety of dining spots, including diners that sell simmered fish and prepared side dishes, specialty shops for custom salads made with fresh vegetables from the market, and coffee shops perfect for starting your morning.

This Sendai outside market opened near the Sendai Central Wholesale Market, known as the kitchen of Sendai citizens.
Its spacious 700-tsubo floor is home to tenants in a wide range of categories, including fresh Tohoku vegetables, fresh fish and processed seafood products, and local specialty goods.
There are also light meal and dining options inside. Another appealing point is that you can enjoy seafood bowls at shops run by fishmongers and savor Tohoku’s delicious food.