Tohoku Travel Guide

A tourist facility where you can learn about marine life through exhibits and hands-on experiences while having fun.

A savvy stop for all your needs at this gateway-style roadside hub designed in homage to the Uesugi clan’s castle town.

Melt away your woes with local bites and relaxing footbath at the gateway to Lake Ogawara.

All about the cherry theme at one of the biggest one-stop highway shops in Tohoku.

Home to world championship runs, rich in history.

A slice of Britain without a passport-an extraordinary place filled with a sense of another world.

At the highest peak in Akita Prefecture, Mount Akita-Komagatake is celebrated as a "flower mountain" where visitors can encounter delicate and vibrant alpine plants.

A rare museum dedicated entirely to kaleidoscopes, found in only a few places worldwide.

A prime autumn foliage viewing spot in Urabandai, hugged in mystical seclusion.

Dairy farming and ranch experiences galore! Overnight stays and so much more at this ranch destination set 650 meters above the sea.

An amusement area located on the stadium’s left side, featuring attractions and a grassy lawn perfect for relaxed play and fun.

An educational facility featuring interactive, hands-on exhibits designed to spark interest and deepen understanding of science.

Enjoy traditional Itasoba, a Yamagata specialty, served in a charming thatched-roof farmhouse that captures the warmth and rustic beauty of the countryside.

A seafood restaurant adjoining the Oga Seafood Market, where visitors can enjoy freshly caught seafood from the nearby Oga coastal waters.

A conveyor-belt sushi restaurant where you can savor authentic sushi crafted under the leadership of Japan’s top conveyor-belt sushi chef.

A traditional stone-oven pizzeria located at the entrance to the Oirase Gorge, serving authentic pizzas made with fresh, locally sourced vegetables.

The apple pie, made generously with locally grown Aomori apples, is an absolute must-try.

Savor top-grade A5 Sendai beef in an elegant and refined setting.

Enjoy a premium seafood bowl made exclusively with carefully selected fresh, raw tuna.

Enjoy a taste of Portland in this charming café, where Western culture meets cute, photogenic donuts in a stylish, laid-back setting.

A dining spot located at Nyudozaki, a scenic area on the Oga Peninsula, known as the birthplace of the kaisendon (seafood bowl).

Enjoy a taste of coffee and a time away surrounded by 3,000 books and all the nostalgia they bring.

The birthplace of Morioka’s famous jajamen, this iconic shop has been serving its signature dish for over 70 years.

Enjoy authentic 100% buckwheat soba with a smooth texture in a retro, traditional house setting.

Conveniently connected to the station, this shopping center offers an extensive selection of Fukushima souvenirs!

The original creator of Sendai’s famous Sasa Kamaboko. Experience this local delicacy, handmade by certified experts in seafood paste products.

One of the largest shopping malls in the Tohoku region, boasting excellent access from both Sendai Airport and JR Sendai Station.

A vibrant shopping and dining destination offering a wide variety of unique stores and restaurants.

A hub for Tohoku art, located within a building designed by world-renowned architect Toyo Ito.

A shopping hotspot in front of Sendai Station, featuring two buildings filled with fashion, dining options, and even a cinema complex.

A honey world offering a diverse range of honey products, including domestic and international varieties.

A multiplex where you can spend a day with stunning views, delicious eats and plenty of things to do.

A Japan-made beverage brand that’s always aligned with top-notch quality and the best ingredients.

Experience a time-trip to the Taisho Era at this costume rental & cafe.

A shopping center loved for over 40 years for its extensive lineup of products.

A commercial facility directly connected to the station, filled with the charms of Morioka.

A historic ryokan with over 300 years of history, offering the pure luxury of Zao’s natural flowing hot springs.

A timeless hotel stay of Kamasaki Onsen en-suite open air baths and kaiseki haute cuisine.

A resort hotel offering spectacular, panoramic views of the Sea of Japan from its guest rooms, hot spring baths, and restaurant.

Enjoy abundant hot springs and fresh seasonal seafood in the hometown of the famous Namahage tradition.

A hilltop inn renowned for its abundant private hot spring waters flowing from the mouth of an iconic Namahage statue.

A historic hot spring inn established in the Meiji era, offering a private open-air bath and seven unique indoor baths to indulge in the renowned therapeutic waters.

Experience an elevated level of luxury in the heart of Sendai City.

A garden resort hotel surrounded by lush greenery, offering a casual yet luxurious stay.

A Japanese-style hotel offering relaxation with tatami-mat interiors and natural hot springs, right in the heart of the city.

A business hotel offering a relaxing stay with a semi-natural hot spring and a breakfast buffet featuring Sendai's local specialties.

A hotel offering excellent amenities and convenient access, ideal for sightseeing in the Tohoku region or business trips.

A hotel boasting a convenient location directly connected to the station.

A winter tradition of Sendai, the City of Trees, lights up the winter night.

An energetic parade featuring around 10,000 dancers, their vibrant flower-decorated hats (hanagasa) swaying beautifully as they dance through the streets.

The largest festival in the Hachinohe region, famous for its spectacular and powerful parade floats.

It is one of the three major festivals in the Tohoku region, with "Kanto" lanterns resembling rice ears or rice bales used to pray for a good harvest.

Aiming to be “Japan’s Most Moving Fireworks Show,” this top-notch competition draws the nation’s best pyrotechnicians in an dazzling launch of 12,000 fireworks across a vast 700-meter-wide site.

The town of Sendai’s historic epochs with the Sendai Suzume Dance.

It is one of the three major festivals in Tohoku that has continued for over 400 years that known affectionately as "Tanabata-san" by the locals.

A winter festival bringing you to the thrilling realisim of Oga regional tradition, "Oga no Namahage".

A popular event where colorful balloons float gracefully in the crisp autumn sky, offering a stunning visual spectacle.

One of Japan's three major boat festivals, showcasing a magnificent gathering of grand vessels.

This is a major summer festival that usually attracts as many as 1 million visitors every year. The giant Nebuta parade through the city is a must-see!

A heritage of performing arts, from one generation to the next.