
Polishing Yourself in Shibuya : Explore Trending Cosmetics and Beauty Experiences at the Area’s Largest Beauty Spots
Shibuya is home to three beauty spots produced by Tokyu Department Store.
They are places where you can spend a luxurious time rejuvenating both mind and body as you explore trending cosmetics, treatments, and soothing spaces.
In this article, we introduce everything from the latest trends and exclusive experiences to duty-free services, focusing on the three must-see beauty spots.
Recommended for those interested in the latest beauty or those who want to update themselves in Shibuya.
Use this article as a guide and set out on a beauty trip in Shibuya to discover “kirei.”
Discover Your Kind of “Kirei”: Three Beauty Spots by Tokyu Department Store
There are three beauty spots produced by Tokyu Department Store.
They include an area featuring a simple, sophisticated floor design with a wide range of domestic and international brands, an open space that shares the latest trends through events and experiential content, and a place where you can casually enjoy trending cosmetics amid a pastel-colored interior.
Choose according to your purpose and mood.
1. Shibuya Hikarie ShinQs [Shibuya Hikarie B1 / 1F / 2F / 3F]
“Shibuya Hikarie ShinQs” has a beauty area where you can receive high-quality service and treatments in a calm, spacious environment away from the bustle of Shibuya.
It offers a wide selection ranging from department-store cosmetics and fragrances to natural brands and cosmetic sundries.
You can also try skincare testers and experience counseling by advisors.

Souvenir from “Shibuya Hikarie ShinQs”: Estée Lauder is recommended!
The “Aqua Charge” series from Estée Lauder, available at Shibuya Hikarie ShinQs, is a popular line that delivers hydration.
Developed through research on Japanese skin, this skincare won 24 Best Cosmetics awards in Japan in the second half of 2024.
How about it as a souvenir for beauty lovers?

2. +Q “+Q GOODS” “+Q BEAUTY” [Inside Shibuya Scramble Square Shops & Restaurants 5F / 6F]
Located inside Shibuya Scramble Square, which is also home to SHIBUYA SKY, +Q “+Q GOODS” and “+Q BEAUTY” make up one of Shibuya’s largest cosmetics floors, bringing together more than 40 brands.
From the 6th floor you can take in a panoramic view of Shibuya Scramble Crossing, and the digital visuals are also a highlight.
Limited events are held on the 6th floor where you can experience the latest trends.

Souvenir from ‘+Q “+Q GOODS” “+Q BEAUTY”' : OSAJI is recommended!
OSAJI’s “Tuning” series, available at +Q BEAUTY, is a popular skincare line that helps keep skin healthy while offering an aromatic woody scent.
Ideal as a souvenir for those with sensitive skin.

3. Dress Table by ShinQs Beauty Palette [SHIBUYA109 1F]
This proposal-based, semi-self-service shop inside SHIBUYA109 brings together trending cosmetics popular among Shibuya’s youth.
It offers a wide lineup ranging from luxury cosmetics handled by department stores to Korean cosmetics.
You can also try trending items by yourself as an experiential feature.

Three Tips to Enrich Your Shibuya Beauty Trip Even More
1. “Switch Room”: An Evolved, Comforting Restroom
The evolved “Switch Room” restrooms are set up on each floor of ShinQs.
With pleasant scents, soundscapes, and art displays, they provide a soothing space where you can switch your mood on and off.
In addition to Japan’s characteristically clean and beautiful facilities, members-only powder rooms are also well equipped.



* Inside the fifth-floor Switch Room, the “Switch Lounge” is for women only and requires TOKYU CARD membership, app download, and online registration.
2. A Luxurious Treatment Room: “Clé de Peau Beauté”
Inside “Clé de Peau Beauté” on the first basement floor of “Shibuya Hikarie ShinQs” is a fully private, luxurious space.
They offer treatments that combine devices and skilled techniques.
With careful counseling tailored to your skin, it offers a luxurious experience that leads you toward your ideal complexion.

3. Check “Duty-Free Procedures,” Which Differ by Facility, in Advance!
Duty-free procedures differ by facility.
Below are the detailed pages regarding duty-free at each facility.
Shibuya Hikarie ShinQs
The duty-free counter at Shibuya Hikarie ShinQs is on the first basement floor. Reception hours are 11:00 am-8:50 pm on weekdays and Saturdays, and until 7:50 pm on Sundays and national holidays. This is the only designated store in Shibuya where duty-free procedures using a Diplomatic Duty-Free Card are available.
+Q +Q GOODS & +Q BEAUTY
Procedures are handled at the tax-free counter on the 3rd floor of Shibuya Scramble Square from 10:00 am to 9:00 pm.
Dress Table by ShinQs Beauty Palette
For “Dress Table by ShinQs Beauty Palette,” procedures are available at the PIE VAT Station on the first basement floor of “SHIBUYA109” from 10:00 am to 9:00 pm.
Because the locations and reception hours for duty-free procedures differ by facility, be sure to check before using.
Wrap-up
We hope you enjoyed this journey around Shibuya’s beauty spots by Tokyu Department Store.
After enjoying self-care, we also recommend looking for stylish travel-exclusive souvenirs such as beauty sundries, aromatherapy items, and bath goods.
Spend a heart-fluttering moment in spaces from Tokyu Department Store where high-quality, pleasant items are gathered.
If you want to enjoy even more shopping and gourmet, be sure to check “Leave the Latest Trends to ‘Tokyu Department Store’! A Complete Guide to Shopping & Gourmet in Shibuya.”