Sano Premium Outlets

A massive outlet mall with American style architecture.

Outlet Mall

With Mt. Mikamo in the background, Sano Premium Outlets is the largest outlet mall in the Kanto region. The spacious complex with a U.S. East Coast city motif features about 180 retailers, all offering outlet prices. The shopping choices include high-end fashion brands, popular Japanese and international clothing stores, sport and outdoor gear shops, shoes, home décor stores, and kid’s fashion brands.

The dining options are also countless here. American style meals and restaurants gives the mall a real American atmosphere. For instance, the Crazy Crepes sells crepes made of only eggs and milk without any water added, and a Hawaiian hamburger shop KUA`AINA is from North Shore town in Oahu Island. There are also restaurants unique to Tochigi Prefecture, such as the "Cheese Garden," which sells cheesecake taking advantage of the prefecture's large production of fresh milk.

You can enjoy shopping and sightseeing on the same day as the neighborhood area offers some unique visiting spots like the Ashikaga Flower Park with its 160-year-old giant wisteria trees and seasonal flowers, and Ashikaga School, the oldest school in Japan, now designated as a national historic site.


  • Shopping in a spacious complex inspired by American East Coast towns.
  • Outlet prices including high-end brands.
  • Various unique dining options from crepes and cheesecake to hamburgers.


  • Spacious shopping town inspired by the American East Coast

    Spacious shopping town inspired by the American East Coast


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Name in Japanese
Postal Code
2058 Koenacho, Sano City, Tochigi
Third Thursday in February
Business Hours
10:00am-8:00pm (Subject to change depending on the season)
1) From Sano Station on the JR Ryomo Line, take the Sano Manyo Roman Bus for 20 minutes. Get off at Sano Premium Outlets
2) Approximately 90 minutes by direct bus from Basta Shinjuku (JR Shinjuku Station South Exit).
Credit Cards
Varies by store
Official Website
Official Website (English)