Santen Pharmaceutical is a century-old Japanese company specializing in eye care. This eye drop product has a pink liquid rich in vitamin B12 and taurine, which effectively relieves eye fatigue and conjunctival redness, and it has a light rose scent. For daily care, I use it together with another artificial tear product to help relieve dry eyes.

Verified [Verified] denotes information that has been published with confirmation of its owing parties.
New Sante de U alfa
Eye drops containing red vitamin B12 for tired eyes and the prevention of eye disease.
New Sante de U alfa eye drops contain a balanced blend of active ingredients, including red vitamin B12, which stimulates the ciliary muscles responsible for adjusting focus, and chondroitin, which protects and cares for the surface of the eye (cornea).
They help relieve tired eyes caused by aging or eye strain and are effective for preventing eye disease, such as after swimming or when dust or sweat enters the eyes. They also relieve itching, conjunctival redness, discomfort, and other symptoms.
Highlights
-
A long-running product line sold in Japan since 1965.
-
Cooling intensity: level 3 out of 5.
-
Ideal for tired eyes caused by smartphone use while traveling.
Photos
-

New Sante de U alfa
Reviews
Some reviews are AI-translated.
-
-
I saw Santen Pharmaceutical's “New Sante De U Alfa” at a Japanese drugstore and decided to bring it home to try. The bottle is small and easy to carry, doesn’t take up much space in my bag, and is convenient to bring when traveling.
My eyes tend to feel tired after looking at my phone or computer for long periods. These eye drops feel refreshing, and my eyes feel comfortable after using them. For people who often strain their eyes, it’s pretty convenient to keep a bottle nearby.
-
Details
- Name in Japanese
- 新サンテドウα
- Volume
- 15 mL
- Price
-
¥600
* Prices may vary by retailer. - Manufacturer
- Santen Pharmaceutical Co., Ltd.
- Official website
- Official website (Japanese)

