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Seto Gura Museum

Learn about the old history of Seto ware and the town of Seto in bygone days.

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Seto ware produced in and around Seto City is famous for tea ceremony utensils, such as Koseto and Kiseto, but also produces many daily-use vessels.
The Seto Kiln, which is said to have been established in the late 10th century, is one of the six oldest kilns in Japan.
"Seto Gura" is a complex facility that serves as a base for promoting the charm of Seto, which has prospered as a pottery town, and houses the Seto Gura Museum on the second and third floors.

On the second floor, visitors are transported back in time to Seto in the 20th century, where the old Owari Seto Station, a pottery factory called Moro, coal kilns, and chimneys are reproduced to show the history, culture, and traditions of Seto, a vibrant city in the era of mass production of Seto products.
On the third floor, a 30-meter-long panoramic exhibition shows the history of Seto pottery, which has a history of more than 1,000 years.

The Seto Gura Ceramic Plaza SETO MONO SHOP, a factory (kiln) outlet store on the first floor, sells a wide variety of Seto ware, arranged by glaze, painting, and other characteristics and by kiln.
From everyday use to authentic tea ceremony utensils and Western tableware, the shop offers a wide selection of Seto ware that will give you an insight into current Seto ware.

Highlights

  • The connection between pottery and people's daily lives can be felt.
  • Visitors can learn about the town of Seto when Seto potteries were mass-produced.
  • You can buy modern Seto ware at the store on the first floor.

Photos

  • Retro Seto-Den (Seto Electric Railway)

    Retro Seto-Den (Seto Electric Railway)

  • Former Owari Seto Station

    Former Owari Seto Station

  • Coal kiln and chimney

    Coal kiln and chimney

  • Post-Modern Exhibits

    Post-Modern Exhibits

  • Exterior view of Seto Gura Museum

    Exterior view of Seto Gura Museum

Reviews

1
  • Wei Chen

    有各式樣的瀨戶物品,二樓展出具有教育意義,很有意思的博物館。

Details

Name in Japanese
瀬戸蔵ミュージアム
Postal Code
489-0813
Address
1-1 Kurashocho, Seto City, Aichi
Telephone
0561-97-1190
Closed
Once a month (4th Monday *exceptions apply), year-end and New Year holidays
Business Hours
9:00am-5:00pm (Admission allowed until 4:30pm)
Admission
520 yen for adult, 310 yen for high school and university students, 65 and over
Access
5 min. walk from Owari-Seto Station on the Meitetsu Line
Credit Cards
Not accepted
Official Website
Official Website (Japanese)