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Roadside Station Tsubamesanjo Regional Industries Promotion Center
A roadside station offering exceptional Tsubamesanjo products, including metal flatware and cutlery.
This roadside station is located in Sanjo City, part of Tsubamesanjo, a manufacturing hub long known for its metalworking industry. It is easily accessible from both the Sanjo-Tsubame Interchange and Tsubamesanjo Station. In addition to providing tourist information, the facility features an indoor rest area and outdoor restrooms available 24 hours a day. An EV charging station and bicycle rentals make it a convenient base for exploring the area by car or train.
The on-site shop carries around 10,000 traditional Tsubamesanjo products, including kitchen knives, metal flatware, and cookware. It also offers a wide selection of food products, such as rice, local sake, and specialty sweets. Popular demonstrations and hands-on activities showcasing local craftsmanship include knife sharpening, personalized engraving, and spoon polishing.
The adjoining Tsubamesanjo Bit is an Italian restaurant committed to using locally made products, from its ingredients to its tableware and lighting. Its 5D Room serves creative course meals in a space surrounded by projection-mapped imagery, offering an innovative experience found only here.
Highlights
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A roadside station in Tsubamesanjo, a city renowned for manufacturing.
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Provides tourist information and features a rest area and outdoor restrooms.
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The shop sells local Tsubamesanjo products, including kitchen tools, knives, and sake.
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An Italian restaurant is located inside the facility.
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The restaurant’s 5D Room is known for its projection-mapping presentation.
Photos
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The shop is filled with products made in Tsubamesanjo
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A wide selection of souvenirs, including local sake and specialty sweets
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The Italian restaurant also uses Tsubamesanjo-made tableware and lighting
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Spoon-polishing and straw-coloring activities are also popular
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Roadside station amenities include bicycle rentals and an EV charging station
Official FAQs
Frequently Asked Questions have been vetted and answered directly by each listing.
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Are foreign-language brochures and information signs available? If so, which languages are supported?
Yes, both are available. Brochures are offered in English and Chinese, while information signs are available in English.
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Is free Wi-Fi available within the facility?
Yes. Instructions are posted inside the facility, but please ask a staff member if you need assistance.
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Are coin-operated lockers available?
No, but we offer a Hands-Free Travel baggage storage service for international visitors.
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Is tax-free shopping available?
Yes. Please bring your passport or other required documents when you visit.
Q
Is there a smoking area?
Yes, it is located by the outdoor restrooms.
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Are there any tourist attractions nearby?
Nearby attractions where you can experience Tsubamesanjo craftsmanship include the Tsubame Industrial Materials Museum and Sanjo Blacksmith Dojo.
You can also discover Niigata’s distinctive food and culture in areas such as Yahiko and Teradomari.
Reviews
Details
- Name in Japanese
- 道の駅 燕三条地場産センター
- Postal Code
- 955-0092
- Address
- 1-17 Sugoro, Sanjo City, Niigata Prefecture
- Phone
- 0256-32-2311
- Closed on
- First Wednesday of each month and the New Year holidays
- Hours
- Shop: 9:30 a.m.-5:30 p.m. *Hours vary for other facilities
- Access
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1) An 8-minute walk from Tsubamesanjo Station on the Joetsu Shinkansen
2) A 5-minute drive from the Sanjo-Tsubame Interchange on the Hokuriku Expressway - Credit Cards
- Accepted
- Official website
- Official website (English)