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Located just about 20 minutes south by car from Naha Airport, this is Okinawa's first outlet mall, gathering around 100 popular brands.
Built near the Toyosaki Seaside Park Beach, Okinawa's first outlet mall is named "Ashibinaa," which means "playground" in Okinawan language, symbolizing a gathering place for people of all generations.
The mall's design was crafted by John Law, an internationally recognized architectural designer known for winning global competitions. The building's appearance, which matches the emerald green sea, is a modern reinterpretation of ancient Greek architecture infused with Okinawan elements, making for a striking exterior.
The mall features a rich selection of fashion, including luxury brands and casual wear, some making their debut in Japan. It also includes sports, outdoor, and accessory brands, totaling about 100 popular names. Shoppers can find stock items and discontinued products at significantly reduced prices. The mall is conveniently accessible by a single bus ride from Naha Airport or Kokusai Street.
The mall has a tropical mood, matching the blue sky and palm trees.
Celebrated its 20th anniversary in 2022.
Features murals by artists.
Frequently Asked Questions have been vetted and answered directly by each listing.
Q
Do you have signs or pamphlets in foreign languages? (If you do, which languages are available?)
Yes, available in English, Simplified Chinese, Traditional Chinese, Korean, Russian, and Thai.
Q
Is parking available?
Yes. (Free of charge)
Q
Are there coin lockers available?
Yes, near the bus stop and close to the information center.
Q
Is free WiFi available in the facility?
Yes, it is.
Q
How to access from Naha Airport?
From Naha Airport Domestic Terminal Bus Stop #4, take the Naha Bus No. 95 and get off at "Outlet Mall Ashibinaa." Fare: 350 yen for adults, 180 yen for children.
There are also bus routes available from the Kokusai Street area in central Naha. (As of April 2024)
Q
About accompanying pets
Pets are allowed to enter, but they are not allowed inside the stores or on the second floor. Please refrain from using carry bags or pet carts.
Some reviews are AI-translated.
There are quite a few Okinawa-exclusive products and souvenir shops, so it’s really convenient if you want to buy clothes, shoes, and gifts all in one place. Many brands have seasonal discounts, and when you catch a sale, the deals are really worth it.
A great place to drive to, park, and shop.
The food court isn't very big, but there are a few Okinawan dishes worth trying. Overall, it's not tiring to walk around, and it's a great place for some serious shopping!
The shops at ASHIBINAA are all close together, and there are plenty of seats and spaces to rest, so you don't have to worry about getting tired feet!
Why do all the bus directions to this outlet only mention departures from Naha Airport? You can also catch a bus from Asahibashi and Oroku, but the official website doesn't mention it!
