Shop on Arrival or Before Your Flight at Okinawa Outlet Mall Ashibinaa, Just 15 Minutes from Naha Airport

Shop on Arrival or Before Your Flight at Okinawa Outlet Mall Ashibinaa, Just 15 Minutes from Naha Airport

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Written by :  GOOD LUCK TRIP

Okinawa Outlet Mall Ashibinaa is easy to reach, about 15 minutes by car from Naha Airport, and is also convenient to stop by before your return flight.
The facility has everything from outlet shops of popular brands to Okinawan souvenir shops, dining options, and interactive spots.
Another appeal is the wide selection of items that make great travel memories, including Okinawa-exclusive items and popular character goods.
This article introduces shopping and experience spots that can be enjoyed by a wide range of travel styles, including families, couples, and friends.
When you are wondering where to shop around Naha Airport, head to Okinawa Outlet Mall Ashibinaa.

What Is Okinawa Outlet Mall Ashibinaa?

Okinawa Outlet Mall Ashibinaa is Okinawa’s only outdoor outlet mall, located about 15 minutes by car from Naha Airport.
Across its spacious grounds, more than 100 stores and brands line the mall, including fashion, lifestyle goods, sports brands, and restaurants.

“Ashibinaa” means “playground” in the Okinawan language.
“Ashibinaa” means “playground” in the Okinawan language.
A partial list of major brands
A partial list of major brands

The facility is made up of two floors, and one of its appeals is that visitors can enjoy shopping in an open space with the atmosphere of a tropical resort.
In addition to outlet shopping, it also offers plenty of interactive facilities and Okinawan food, making it a highly popular sightseeing spot as well.
Opening hours are 10:00 am-8:00 pm, though they may vary by store.
It is popular as a convenient spot to stop by on the final day of an Okinawa trip, where visitors can enjoy souvenir shopping and dining all in one place.

The entrance also serves as a photo spot.
The entrance also serves as a photo spot.
A space that blends Greek-style streetscapes with Okinawa’s traditional red-tile roofs
A space that blends Greek-style streetscapes with Okinawa’s traditional red-tile roofs
Rest spots are also dotted throughout the mall for breaks between shopping.
Rest spots are also dotted throughout the mall for breaks between shopping.

6 Popular Shops at Okinawa Outlet Mall Ashibinaa

Okinawa Outlet Mall Ashibinaa has shops across a wide range of genres, including fashion, lifestyle goods, and souvenirs.
Another appeal is that visitors can find Okinawa-exclusive items and useful items for their trip.
Here are some notable shops to visit during your trip.

1. Gap Outlet (1F), a Popular Spot for Casual Outfits during Your Trip

Gap Outlet was born in San Francisco, USA, in 1969.
It is a globally popular American casual brand.
The store offers a wide lineup, including women’s and men’s items, as well as GapKids and babyGap, and is loved by people of all generations.
There is also a service that adds embroidery, such as letters, to purchased items, making them perfect as memorable items from your trip.

Gap in an open setting with a tropical resort feel
Gap in an open setting with a tropical resort feel
A lineup of simple, easy-to-coordinate items
A lineup of simple, easy-to-coordinate items
Buying a T-shirt locally during your Okinawa trip is also a good idea.
Buying a T-shirt locally during your Okinawa trip is also a good idea.
Embroidery can be chosen from about 50 variations.
Embroidery can be chosen from about 50 variations.
After ordering, embroidery takes about 20 minutes per location.
After ordering, embroidery takes about 20 minutes per location.

2. VANS / new balance (1F) for Sneakers and Apparel

VANS / new balance offers a wide range of shoes and apparel from popular sneaker brands.
With items ranging from action sports styles to lifestyle-oriented designs, it is also recommended for buying shoes or apparel for walking around during your Okinawa trip.
Items related to Shohei Ohtani are also popular, drawing attention from sports fashion fans.

A spacious, open store that makes shopping easy
A spacious, open store that makes shopping easy
Shohei Ohtani models are worth getting if you find them
Shohei Ohtani models are worth getting if you find them
The DynaSoft series, combining bounce and softness
The DynaSoft series, combining bounce and softness
A wide variety of sneakers makes it easy to find a favorite pair.
A wide variety of sneakers makes it easy to find a favorite pair.
Items with sporty designs that are unmistakably VANS
Items with sporty designs that are unmistakably VANS

3. Lunetterie SunGlas (1F), Popular for Protection from the Okinawan Sun

Lunetterie SunGlas offers a wide range of eyewear perfect for driving, outdoor activities, and sightseeing in Okinawa.
In addition to the classic and popular Ray-Ban, the store also carries popular brands such as POLICE, GUCCI, and SAINT LAURENT.
It is a shop where visitors can find a pair that combines fashion and practicality.

Offers a wide range of eyewear
Offers a wide range of eyewear
A range of high-end brands loved around the world
A range of high-end brands loved around the world
GUCCI sunglasses are also available
GUCCI sunglasses are also available
Find sunglasses that can also become a memento of your Okinawa trip
Find sunglasses that can also become a memento of your Okinawa trip

4. THERMOS Store (1F), Where You Can Find Practical Okinawa-Exclusive Models

This is a directly operated outlet store of THERMOS, a pioneer of vacuum-insulated bottles.
It offers a wide range of items, including water bottles, tumblers, and kitchenware.
In addition to the extensive lineup unique to a directly operated store, Okinawa-exclusive models are also popular.
It is a shop where visitors can find everything from useful items for their trip to practical souvenirs.

THERMOS, offering a wide range of water bottles and kitchenware
THERMOS, offering a wide range of water bottles and kitchenware
A lineup of products combining functionality and design
A lineup of products combining functionality and design
Practical items are also popular as souvenirs.
Practical items are also popular as souvenirs.
Limited-edition models with eye-catching Okinawan designs
Limited-edition models with eye-catching Okinawan designs

5. Okinawa Specialty Products Shop Miyarabi (1F) for Okinawan Souvenirs

Miyarabi is a shop that offers a wide range of Okinawan specialty products and souvenirs.
Its shelves are lined with items that evoke Okinawa, including chinsuko, Okinawan shortbread cookies; beniimo tart, purple sweet potato tart; kusu, aged Okinawan awamori liquor; and shisa, Okinawan guardian lion-dog figures.
It is a popular spot not only for finding souvenirs for family and friends, but also for finding travel mementos for yourself.

Miyarabi, with a lineup of Okinawan specialty products
Miyarabi, with a lineup of Okinawan specialty products
Also popular for finding Okinawan souvenirs such as goods and sweets
Also popular for finding Okinawan souvenirs such as goods and sweets
Okinawan-design items that are easy to use every day
Okinawan-design items that are easy to use every day
Okinawa-themed bibs are also available.
Okinawa-themed bibs are also available.
Colorful shisa figures you will want for yourself
Colorful shisa figures you will want for yourself

6. SAPPORO DRUG STORE (2F) for Cosmetics, Daily Goods, and Souvenirs

SAPPORO DRUG STORE, also known as Satudora, is a drugstore from Hokkaido.
It offers a wide range of products, including cosmetics, health foods, daily goods, and Okinawan souvenirs.
It is also highly popular for souvenir shopping, and one of its appeals is that visitors can find daily-use items such as horse oil products and items in the medicine section.
The store also carries goods featuring the popular character Chiikawa, making it a shop you may find yourself wanting to stop by during your trip.

A lineup of items useful during your trip
A lineup of items useful during your trip
A wide product lineup including cosmetics and daily goods
A wide product lineup including cosmetics and daily goods
A rich selection of popular Japanese supplements
A rich selection of popular Japanese supplements
A collaboration between VICKS throat drops and Chiikawa
A collaboration between VICKS throat drops and Chiikawa

2 Notable Experience Spots at Okinawa Outlet Mall Ashibinaa

One of the appeals of Okinawa Outlet Mall Ashibinaa is that it offers more than just shopping.
Here are two experience spots currently drawing attention at Okinawa Outlet Mall Ashibinaa.

OKINAWA KINGYO MUSEUM (1F), an Experience Spot Combining Goldfish, Art, Japanese Culture, and Okinawa

OKINAWA KINGYO MUSEUM is an ethereal interactive spot created by UWS, a one-of-a-kind entertainment aquarium group representing Japan.
It displays 2,000 goldfish of 55 varieties, including the Jumbo Oranda, the largest goldfish in the world, and the Ryukin, which was brought from ancient China to the Ryukyu Kingdom, now Okinawa, before spreading throughout Japan.
Inside the museum, the space is divided into eight themed zones: MATSURI, MIZUKAGAMI, HANAMI, DEJIKIN, SAMURAI, MIYABI, KINGYO DISCO, and UWAMI KAIROU.
Each zone offers a different atmosphere, and the museum is also popular as a photogenic spot.
Because it is an indoor facility, another appeal is that visitors can stop by without worrying about the weather.

Encounter gorgeous and vibrant goldfish
Encounter gorgeous and vibrant goldfish
The MIYABI zone, inspired by a princess’s goldfish room
The MIYABI zone, inspired by a princess’s goldfish room
The SAMURAI zone, presenting the beauty of Japan and the beauty of goldfish
The SAMURAI zone, presenting the beauty of Japan and the beauty of goldfish
The KINGYO DISCO zone, where light and colorful goldfish stimulate the senses
The KINGYO DISCO zone, where light and colorful goldfish stimulate the senses
Visitors can enjoy goldfish scooping in the MATSURI zone
Visitors can enjoy goldfish scooping in the MATSURI zone

GiGO, Fun for Game Lovers and Families

GiGO is an amusement spot where visitors can enjoy crane games and more.
It is easy to stop by between shopping, and it is also popular with families visiting with children.
Various game machines line the facility, making it easy to use as a casual play spot during your trip.
Only cash is accepted, so prepare coins before enjoying the games.

GiGO, where visitors can have fun between shopping
GiGO, where visitors can have fun between shopping
A store lined with rows of crane games
A store lined with rows of crane games
A crane game corner where visitors can aim for popular prizes
A crane game corner where visitors can aim for popular prizes
A casual place to get excited with family or friends
A casual place to get excited with family or friends

Fill Up Before or After Shopping at Okinawa Saien Buffet Karakara Ashibinaa Store (1F)

Okinawa Saien Buffet Karakara Ashibinaa Store is a restaurant where visitors can enjoy buffet-style dishes made with Okinawan island vegetables.
It offers a wide variety of dishes, including classic Okinawan favorites such as Okinawa soba and pork onigiri rice balls, as well as dishes made with seasonal ingredients.
Because diners can enjoy small portions of the dishes they like, it is also popular with families and group travelers.
Easy to stop by for lunch or dinner before or after shopping, it is a restaurant where visitors can casually enjoy Okinawan food.

A popular restaurant that is easy to stop by during shopping
A popular restaurant that is easy to stop by during shopping
A buffet restaurant with an Okinawan atmosphere
A buffet restaurant with an Okinawan atmosphere
Classic Okinawan dishes such as pork onigiri rice balls are also available
Classic Okinawan dishes such as pork onigiri rice balls are also available
The lively feel of enjoying freshly prepared dishes is also part of the appeal
The lively feel of enjoying freshly prepared dishes is also part of the appeal
Enjoy small portions of your favorite dishes
Enjoy small portions of your favorite dishes

5 Convenient Services and Facilities at Okinawa Outlet Mall Ashibinaa

Okinawa Outlet Mall Ashibinaa also offers a full range of services and facilities that help visitors spend their time comfortably.
Check useful points in advance, such as tax-free service and luggage storage services, to make your trip smoother.

1. Information Center (1F)

If you need help inside the spacious Ashibinaa, the Information Center on the 1st floor is convenient.
In addition to shop and restaurant guidance, it also provides facility information such as nursing rooms and coin lockers. It also offers services such as assistance for lost children, lost-and-found support, and tourist information, so visitors can use it with peace of mind during their trip.

Located on the right after walking straight from the 1st-floor entrance
Located on the right after walking straight from the 1st-floor entrance
Free wheelchair and stroller rentals are also available
Free wheelchair and stroller rentals are also available

2. Coin Lockers (1F)

Coin lockers are available inside the facility, allowing visitors to leave their luggage and enjoy shopping.
Large luggage that does not fit in the coin lockers can be stored for a fee at Shop No. 355 Smile Factory, at 500 yen per item.

Coin lockers that can accommodate large luggage are a reassuring shopping companion.
Coin lockers that can accommodate large luggage are a reassuring shopping companion.

3. Heated Tobacco Smoking Areas (1F and 2F) / Cigarette Smoking Area (1F)

Smoking spaces are also available inside the facility and can be used during shopping.
Heated tobacco smoking areas are available on the 1st and 2nd floors, while the cigarette smoking area is available on the 1st floor, so check the signs when using them.

Exterior of the heated tobacco smoking area
Exterior of the heated tobacco smoking area

4. Foreign Currency Exchange Machines (1F and 2F)

Foreign currency exchange machines are also available for travelers. They are easy to stop by when Japanese yen is needed, and are convenient before shopping or sightseeing.
It is also a welcome point that the facility is equipped with services that are easy for overseas visitors to use.

A foreign currency exchange machine supporting 12 currencies
A foreign currency exchange machine supporting 12 currencies

5. Global Tax-Free Counter and In-Store Tax-Free Service

Tax-free procedures are available for items purchased at eligible stores, making this convenient for visitors who want to do multiple rounds of shopping during their trip.
At the Global Tax-Free Counter, tax-free procedures can be completed all at once for items purchased at multiple eligible stores, allowing visitors to shop efficiently.

The Global Tax-Free Counter is located on the 2nd floor.
The Global Tax-Free Counter is located on the 2nd floor.

Access to Okinawa Outlet Mall Ashibinaa

Okinawa Outlet Mall Ashibinaa is about 15 minutes by car from Naha Airport.
Its convenient location makes it easy to stop by on the arrival day or final day of an Okinawa trip.

▼ By Car from Naha Airport or Naha

Head south on National Route 331, turn left at the intersection for Prefectural Route 249, and arrive in about 15 minutes.

▼ By Bus from Naha Airport

From Naha Bus No. 95 at Naha Airport Bus Stop No. 6, it takes about 18 minutes to reach the Okinawa Outlet Mall Ashibinaa bus stop.
Because this is a direct bus from Naha Airport to Okinawa Outlet Mall Ashibinaa, it is recommended for easy travel without getting lost.

Access by rental car is also recommended.
Access by rental car is also recommended.

3 Popular Spots Around Okinawa Outlet Mall Ashibinaa

Around Ashibinaa, there are also popular sightseeing spots where visitors can enjoy scenery that feels distinctly Okinawan, including an aquarium, a beach, and resort spots.
By visiting them together with shopping, you can enjoy your Okinawa trip even more.

1. DMM Kariyushi Aquarium

DMM Kariyushi Aquarium opened in 2020 in Toyosaki Town, a much-talked-about area about 20 minutes by car from Naha Airport that is home to beaches, resorts, and commercial facilities.
With a concept centered on up-close excitement and immersive fantasy experiences, the aquarium lets visitors experience the appeal of nature and living creatures through innovative exhibits.

A large tank where creatures from the waters around Okinawa, such as sea turtles and sharks, swim around
A large tank where creatures from the waters around Okinawa, such as sea turtles and sharks, swim around

2. Toyosaki Chura Sun Beach

Toyosaki Chura Sun Beach is located inside Toyosaki Seaside Park, about 15 minutes by car from Naha Airport toward Itoman-shi.
It takes about 1 minute by car from Okinawa Outlet Mall Ashibinaa.
Among swimming beaches, it is the closest to the airport, and it is also popular as a spot for watching aircraft take off and land, as well as the sunset sinking below the horizon.

One of the largest long beaches in Okinawa
One of the largest long beaches in Okinawa

3. Senagajima Umikaji Terrace

Senagajima Umikaji Terrace is a resort complex on Senaga Island, an outlying island with a circumference of 1.8 kilometers that is connected to Naha Airport by an overwater road.
The sight of white buildings lining the island’s slope facing the emerald-green sea looks almost like a small town.
It is also extremely popular as a date spot with superb views, including sunsets that beautifully color the Kerama Islands and the night view of the airport.

A photogenic setting that looks like a Southern European resort
A photogenic setting that looks like a Southern European resort

Summary

Okinawa Outlet Mall Ashibinaa is a popular Okinawa spot where visitors can enjoy not only shopping, but also dining and experience spots.
It is easy to access, about 15 minutes by car from Naha Airport, and another appeal is that it is easy to stop by on the arrival day or final day of a trip.
Enjoy looking for Okinawa-exclusive items and souvenirs, and savor the feeling of being in Okinawa until the very end.


*Information is current as of June 2026, and stores and limited-edition products may change or be discontinued.