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A premier shop in the Harajuku-Omotesando area for all your favorite characters.
Known as a landmark in the Harajuku and Omotesando area, KIDDY LAND Harajuku is a must-visit spot for fans of all things cute and character-themed. This popular destination draws both locals and international visitors with its wide range of trending character goods, toys, and novelty items.
The multi-level store is packed with themed sections:
Basement floor: Home to the Snoopy Town Shop, dedicated entirely to Peanuts merchandise.
1st floor: Focuses on the latest trending items.
2nd floor: Features the Disney Avenue, filled with fan-favorite Disney goods.
3rd floor: Offers a fun selection of toys and figures including Tomica and Plarail.
4th floor: Houses the Rilakkuma Store, Hello Kitty Shop, and more, showcasing both Japanese and international characters.
From beloved “yuru-chara” mascots to global icons, every floor is bursting with charming finds for kids and adults alike.
The store also offers exclusive, limited-edition items that are only available at this Harajuku flagship—perfect for picking up memorable souvenirs.
Harajuku and Omotesando's iconic character shop
Snoopy Town Shop, a specialty store on the B1 floor
Lined with all the most popular character goods!
Frequently Asked Questions have been vetted and answered directly by each listing.
Q
Can you provide services in foreign languages? (If so, please also inform us of the supported languages)
We have staff who speak Korean (and some English), though they may not always be available.
Q
Do you offer tax-free services?
Yes, purchases over 5,000yen are eligible for tax-free service.
Q
Is gift wrapping available?
Yes, both free and paid gift wrapping options are available.
Q
Do you have an overseas-shipping service?
International shipping is not available.
Some reviews are AI-translated.
This store is packed with cute items, featuring all the popular IPs, from Snoopy and Chiikawa to Hello Kitty. The prices are average and not particularly cheap, but the selection is extensive.
They have everything from popular anime characters to classic toys. Every floor feels like stepping into a new dream world—there's so much to see!
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